About us

150S® marks the evolutionary milestone of the original establishment known as this is alley, established in 2010. The name 150® is a thoughtful amalgamation of the store's physical address - 150 Orchard Road, Singapore. incorporating a play on the ® symbol which represents the iconic Orchard Road. Our ongoing commitment remains unchanged - to champion brands that embody independence, inclusivity, expressiveness, and the different cultures. Join us on this ever-evolving journey of style and self-expression.

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